Project
Overview
Kitchen 360 is a cloud kitchen in the UK that owns multiple restaurant brands.
The objective was to create a strong brand identity that represents the company’s leadership in the food industry and can be a unifying umbrella for all brands operating under it.
(DETAILS)
Type: Branding
Category: Food Industry
Services: Brand Identity Design
Challenge:
Kitchen 360 needed a dynamic and memorable brand identity that could fit into various shapes and forms and represent the company’s leadership in the food industry. Additionally, the branding needed to be professional and serious, reflecting the company’s commitment to quality.
What we did:
Logo Design
Visual Identity Design
Brand Guidelines
Results:
Our team developed a unique and dynamic logo design that could represent the food industry and fit into various shapes and forms. The typography of the logo was shaped like a knife to represent the kitchen, and the black and white color scheme was chosen to give a professional and serious look to the branding. The logo was applied across various touchpoints, including packaging, digital media, and marketing materials. The branding was well-received, and the company’s leadership was effectively conveyed through the new identity. The Kitchen 360 branding now has a strong online presence and is recognized as a leading food industry brand in the UK.